Advanced Branding for Small Businesses - Level 3

Overview

Your brand identity is more than just your logo. Style guides, marketing material and colour palettes are all part of it, and this is only the beginning. Your brand identity is the sum of how your company seems, feels and communicates with customers. It has an impact on the entire customer experience, as well as how others perceive your reputation and business.

If you don’t understand your customers, you won’t be able to establish a brand identity that resonates with them. So, first and foremost, learn everything there is to know about your primary, secondary and tertiary audiences.

Next, you move on to competition research, find out how are other companies in your industry positioning themselves in terms of visual elements, personalities and themes.

In a nutshell, this course focuses primarily on intermediate to advanced branding strategies for a small business. Its important that you have a basic understanding of branding to successfully understand the content of this course.

Don’t undervalue your company’s most valuable asset. Branding can account for anything from 30 per cent to nearly 50 per cent of a company’s value. This is because well-executed branding transforms your product or service into something unique. In other words, branding is not only relevant but also critical at every stage of your business. It highlights the value you provide to your target market.

Why you should consider taking this course at Study365

Study 365 is a leading online education provider for several accredited organisations.  It provides learners an opportunity to take this Certificate in Advanced Branding for Small Businesses – Level 3, one of the best IAP courses. At Study365, we give our fullest attention to learners’ needs and ensure they have the necessary information required to proceed with successful careers.

Our priority is the advancement of knowledge and skills, bound to facilitate everything required to confirm a top-notch education service. We vouch for our learners an exclusive learning experience by paying close attention to each of their unique requirements and coming up with solutions every time. We provide them with state-of-the-art facilities using the latest technology.

The benefits of studying with Study365 are ample. Here are just a few;

• Informative and secure
• Expert tutor support
• Learn at your own pace
• Versatile and motivated learning
• A culture of continuous improvement