Consultant Skills for Digital Marketing - Level 3
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196 STUDENTS
Overview The Consultant Skills for Digital Marketing – Level 3 is the best pathway for you to gain deep insightful …
Overview
The Consultant Skills for Digital Marketing – Level 3 is the best pathway for you to gain deep insightful knowledge on the topic. The objective of this course is to transform learners into complete digital marketers with knowledge in top domains and teach them how to build and grow a successful marketing agency. You will learn tried and tested methods from industry experts.
This course is designed with the utmost attention and in-depth research. The topics are divided into easy-to-understand modules that make the learning process easy to grasp. Whether you’re completely new to this space or looking to sharpen your skills, this course has just what you need.
The course is divided into 6 sections, starting from the foundations of setting the right mindset for success till going out and achieving success.
Why You Should Consider Taking this Course at Study365?
Consultant Skills for Digital Marketing is brought to you by Study365. We are a leading online education provider for several accredited organisations, and provide learners the opportunity to take this IAP course. At Study365, we give our fullest attention to the learners’ needs and ensure they have the necessary information required to proceed with the training.
Our priority is on the advancement of knowledge and skills, we are bound to facilitate everything required to confirm a top-notch education service. We vouch for our learners an exclusive learning experience by paying close attention to each of their unique requirements and coming up with solutions every time. We provide them with state-of-the-art facilities using the latest technology.
The benefits of studying with Study365 are ample. Here are just a few,
- Unlimited 12 months access from anywhere
- Save time and money on travel
- Learn at your own pace
- Versatile and motivated learning
- A culture of continuous improvement
- About the Tutor
- Learning Outcome
- Who is this qualification for?
- Prerequisites to take the course
- Method of assessment
- Certification
- Awarding Body
- Prospective careers
Juan Galvan is a visionary, marketer and digital entrepreneur. He has been effective in enabling digital businesses to reach the next level of success. He believes in continued education and wants to share his extensive knowledge and experience as a coach, consultant and strategist with others. He aims to enable learners to expand their skill set in digital marketing, web development, programming and e-commerce. Juan Galvan will guide you to make critical business decisions, develop unique ways to deliver products in the marketplace and have clarity and confidence in your business.
- Master digital marketing agency elite consultancy in no time
- Learn how you can position yourself as the go-to expert
- Learn the essential tools and resources you'll need to run a successful agency
- Individuals who want to learn how to start a digital marketing agency
- Learners should have a basic understanding of English, ICT, and numeracy
This is a knowledge-based course, and thus, will contain no method of assessment
Once the course is completed, the learners get awarded with a certificate of completion for ‘Consultant Skills for Digital Marketing - Level 3’ by iAP.
The International Awards for Professionals (iAP) is an awarding body established in 1999 that aims to promote a high educational standard. They hope to create online education that is trustworthy and credible. They are focused on raising the standards of online education, and ensuring it is accessible to all. The iAP provides accreditation for a range of educational establishments, and monitors and continually develops the educational standards of such institutions. Their globally recognised certifications allow learners to acquire the skills and knowledge needed to gain employment in the chosen fields.
On successful completion of this course, learners will have the knowledge and skills to enter the relevant job market, with the confidence to explore a wide range of industry-related professions. You can study related courses that will open the door to new and exciting opportunities and enhance your expertise in this subject, and add this as a skillset on your resume. Your skills will be recognised by top employers and organisations that will enable you to land a generous-paying job, gain plenty of benefits, and a wide array of opportunities. Given below are job titles you can compete for,
- Digital Marketing Manager
- Content Strategist
- Virtual Reality Developer
- SEO and SEM Specialist
Course Curriculum
| 1. Course Introduction | |||
| 1.1. Dma elite consultant course overview | FREE | 00:10:00 | |
| 1.2. Best way to learn these skills | FREE | 00:10:00 | |
| 1.3. Rewiring your brain for max success | FREE | 00:53:00 | |
| 1.4. The business model | FREE | 00:29:00 | |
| 1.5. How we help businesses | FREE | 00:47:00 | |
| 1.6. 2 types of digital marketing agencies | FREE | 00:06:00 | |
| 1.7. Your agency starter kit | 00:05:00 | ||
| 1.8. Moving parts of your agency | 00:15:00 | ||
| 1.9. Business applications overview | 00:06:00 | ||
| 1.10. Set up your free agency website | 00:04:00 | ||
| 1.11. Set up hosting name servers | 00:01:00 | ||
| 1.12. How to install wordpress | 00:01:00 | ||
| 1.13. Install your agency website | 00:17:00 | ||
| 1.14. Setup your business email | 00:06:00 | ||
| 1.15. Your daily productivity hub | 00:14:00 | ||
| 1.16. Laser focus and productivity tools | 00:06:00 | ||
| 1.17. 5 step agency success blueprint | 00:08:00 | ||
| 1.18. Step by step action plan | |||
| 2. The Lead Generation Machine | |||
| 2.1. The client acquisition system | 00:12:00 | ||
| 2.2. Targeting your ideal clients | 00:14:00 | ||
| 2.3. The best niches to target | 00:08:00 | ||
| 2.4. How to find hot leads part 1 | 00:21:00 | ||
| 2.5. How to find hot leads part 2 | 00:28:00 | ||
| 2.6. How to find hot leads part 3 | 00:20:00 | ||
| 2.7. Google ads prospecting | 00:26:00 | ||
| 2.8. Google ads advanced prospecting | 00:15:00 | ||
| 2.9. Google ads secret prospecting tool | 00:04:00 | ||
| 2.10. Google lsa prospecting | 00:05:00 | ||
| 2.11. Get clients with video audits | 00:06:00 | ||
| 2.12. Video audit email template overview | 00:05:00 | ||
| 2.13. Google ads video ads walkthrough | 00:07:00 | ||
| 2.14. Google ads example video audit | 00:12:00 | ||
| 2.15. Example video audit | 00:02:00 | ||
| 2.16. Example video audit #2 | 00:04:00 | ||
| 2.17. facebook ads video audit walkthrough | 00:07:00 | ||
| 2.18. facebook ads video audit script | 00:03:00 | ||
| 2.19. secret lead finder tool | 00:10:00 | ||
| 2.20. cold email lead generation system | 00:06:00 | ||
| 2.21. how to find case studies | 00:11:00 | ||
| 2.22. free ready to use case studies | |||
| 2.23. where to get email lists | 00:07:00 | ||
| 2.24. How to write emails that convert | 00:28:00 | ||
| 2.25. Get clients with these email templates | 00:16:00 | ||
| 2.26. get clients with social media audits | 00:06:00 | ||
| 2.27. email guidelines to follow | 00:08:00 | ||
| 2.28. good prospect vs bad prospect | 00:06:00 | ||
| 2.29. my secret email template | 00:07:00 | ||
| 2.30. converting emails into meetings | 00:10:00 | ||
| 2.31. schedule calendar appointments | 00:03:00 | ||
| 2.32. booking software walkthrough | 00:11:00 | ||
| 2.33. cold email automation tool | 00:07:00 | ||
| 2.34. how to get clients on linkedin | 00:17:00 | ||
| 2.35. linkedin basic search overview | 00:05:00 | ||
| 2.36. finding hot leads on linkedin | 00:10:00 | ||
| 2.37. get free leads sent to your inbox | 00:03:00 | ||
| 2.38. get instant credibility on linkedin | 00:04:00 | ||
| 2.39. get clients with facebook ads | 00:03:00 | ||
| 2.40. setup your facebook ads campaign | 00:08:00 | ||
| 2.41. automate fb leads + landing page booking | 00:07:00 | ||
| 2.42. 4 step cold calling system | 00:09:00 | ||
| 2.43. psychology of cold calling | 00:07:00 | ||
| 2.44. working with gatekeepers | 00:06:00 | ||
| 2.45. step by step action plan | |||
| 3. Sales Mastery – Closing Clients | |||
| 3.1. Digital marketing agency sales foundations | 00:07:00 | ||
| 3.2. How to build rapport | 00:07:00 | ||
| 3.3. How to use tonality | 00:05:00 | ||
| 3.4. Influencing with language patterns | 00:07:00 | ||
| 3.5. The 3 types of prospects | 00:06:00 | ||
| 3.6. Sales objection mastery | 00:16:00 | ||
| 3.7. The mindset challenges of sales | 00:09:00 | ||
| 3.8. The perfect discovery call | 00:20:00 | ||
| 3.9. The perfect presentation call | 00:10:00 | ||
| 3.10. Sales pipeline crm walk-through | 00:04:00 | ||
| 3.11. How to collect payments | 00:05:00 | ||
| 3.12. How to onboard clients | 00:09:00 | ||
| 3.13. Step by step action plan | |||
| 4. Google Ads Mastery | |||
| 4.1. Google ads overview | 00:18:00 | ||
| 4.2. Google ads keyword overview | 00:14:00 | ||
| 4.3. Create google ads account | 00:08:00 | ||
| 4.4. Google ads campaign creation | 00:20:00 | ||
| 4.5. Google ads tools and settings | 00:04:00 | ||
| 4.6. Google ads keyword research | 00:17:00 | ||
| 4.7. Google ads advanced kw research | 00:08:00 | ||
| 4.8. Setting up google ad extensions | 00:06:00 | ||
| 4.9. How to install google analytics | 00:05:00 | ||
| 4.10. Google ads copywriting mastery | 00:29:00 | ||
| 4.11. Google ads keyword optimization | 00:03:00 | ||
| 4.12. Google ads remarketing | 00:08:00 | ||
| 4.13. WordPress walkthrough | 00:11:00 | ||
| 4.14. Landing page builder walk-through | 00:31:00 | ||
| 4.15. Zapier lead automation | 00:04:00 | ||
| 4.16. How to setup call tracking | 00:07:00 | ||
| 4.17. Google ads cost calculator | 00:08:00 | ||
| 4.18. Google ads presentation walkthrough | 00:13:00 | ||
| 4.19. Google local service ads | 00:19:00 | ||
| 4.20. Google local service ads presentation | 00:14:00 | ||
| 4.21. Step by step action plan | |||
| 5. Facebook Ads Mastery | |||
| 5.1. Facebook ads overview | 00:14:00 | ||
| 5.2. The ultimate facebook ads formula | 00:14:00 | ||
| 5.3. 7 principles of influence | 00:08:00 | ||
| 5.4. The value ladder | 00:05:00 | ||
| 5.5. Facebook roas calculator | 00:06:00 | ||
| 5.6. Business manager overview | 00:08:00 | ||
| 5.7. Ads manager walkthrough | 00:13:00 | ||
| 5.8. Facebook pixel setup walkthrough | 00:08:00 | ||
| 5.9. Traffic campaign ad setup | 00:12:00 | ||
| 5.10. Setting ad budget and schedule | 00:04:00 | ||
| 5.11. Clicks campaign to conversions | 00:06:00 | ||
| 5.12. Conversion campaign ad setup | 00:04:00 | ||
| 5.13. Page post campaign setup | 00:07:00 | ||
| 5.14. Traffic and ppe ad stacking | 00:09:00 | ||
| 5.15. Lead ads campaign setup | 00:04:00 | ||
| 5.16. How to create video ads | 00:07:00 | ||
| 5.17. Facebook naming structure overview | 00:03:00 | ||
| 5.18. Campaign, adset & ad naming walkthrough | 00:04:00 | ||
| 5.19. Facebook ads copywriting templates | 00:10:00 | ||
| 5.20. Facebook ads split testing | 00:04:00 | ||
| 5.21. Facebook ads policy | 00:03:00 | ||
| 5.22. Facebook cbo overview | 00:06:00 | ||
| 5.23. Facebook retargeting overview | 00:05:00 | ||
| 5.24. Creating retargeting audiences | 00:05:00 | ||
| 5.25. Creating lal audiences | 00:03:00 | ||
| 5.26. Creating audience from customer list | 00:04:00 | ||
| 5.27. Facebook audience insights tool | 00:09:00 | ||
| 5.28. Get access to competitors ads | 00:04:00 | ||
| 5.29. Facebook ad performance metrics | 00:07:00 | ||
| 5.30. Digital marketing kpi’s | 00:07:00 | ||
| 5.31. Facebook ads pitchdeck | 00:13:00 | ||
| 5.32. Step by step action plan | |||
| 6. Service Delivery + Scaling | |||
| 6.1. Doing the work yourself | 00:05:00 | ||
| 6.2. Outsourcing to white-label agency | 00:06:00 | ||
| 6.3. Service fulfillment partner | 00:48:00 | ||
| 6.4. Hiring independent contractors | 00:05:00 | ||
| 6.5. How to find appointment setters | 00:11:00 | ||
| 6.6. How to find sales reps | 00:06:00 | ||
| 7. Web Design + Extras | |||
| 7.1. How to make easy money selling websites | 00:20:00 | ||
| 7.2. How to find web design clients | 00:14:00 | ||
| Completion Certificate Request | |||
| Completion Certificate Request | |||
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Rudy Murphy
This Masterclass is amazingly practical and useful. Thankyou so much!
Billie Kaur
Yes! This is what I have been waiting for; a great master class. Brilliant.
Ash Bradley
What a master class. You folks really delivery your promise. Thank you.